We were born with a desire not only to create a cosmetics distributor, but to prioritize the growth and evolution of women in an integral way.
We believe in the strength of women and the power they add to a brand. We created Aurora Bonita with honest values that can legitimize true women and generate empowerment through entrepreneurship.
Our goal is to enable women to show a generation they would transform their self-image and everything around them.
Aurora Bonita is a brand that was born to bring more meaning into endeavoring. We exist to make a difference in the world and society we are part of. We want, through entrepreneurship, to bring empowerment not only to the brand, but to everyone involved in our ecosystem.
Our focus is to highlight the people of our company and make them known and valued. We are not here just to sell products or services, but to strengthen and empower women around the world.
Founded by entrepreneurs Fabiane Oliveira and Marceli Upson, Aurora Bonita carries in its DNA an essence of collaborative social entrepreneurship and empowerment. As much as it is a young company, in its institutional record, Aurora Bonita has existed within each of us for a long time.
Developing products with the highest standard of technology and control
Delivering top-end feel on every merchandise produced by Aurora Bonita
Using the best of Brazilian raw material that create an unique experience for our clients
I am an entrepreneur driven by passion, innovation, and a deep commitment to community. My journey goes beyond business—it’s about creating meaningful connections, empowering people, and making a positive impact. Through Aurora Bonita, my mission is to bring beauty, confidence, and excellence to every client while fostering education and professional growth in the industry.
Balancing entrepreneurship and motherhood, I understand the challenges and rewards of building a dream while nurturing a family. My approach is rooted in authenticity, gratitude, and a constant pursuit of growth—both professionally and personally. Every detail matters, and I strive to ensure that every experience reflects quality, care, and purpose.
Welcome to my world, where beauty meets empowerment, and passion fuels transformation.
Fabiane has been working with leadership for over 18 years. On her journey she learned the way you dress and express yourself can change what you are and the value you have. Because of this, she has focused 100% on women and on making them see their worth so they can generate results no matter where they are.
She grew up in a simple Brazilian community, Favela do São Camilo. Even amidst all the financial frailties, Fabiane was blessed with an emotionally strong family. Through her hard work, study and dedication, her life took a surprising turn: she became successful businesswoman in several sectors, with great personal and professional achievements.
Aurora Bonita for me aims to help women position themselves in the market and achieve professional and personal goals, rescue their dreams, projects that were at a standstill and, above all, rescue the self-esteem and purpose.
